the process...

i'm often asked how i come up with a design. i suppose everyone has their own "creative process" but here's a glimpse of mine. after meeting with a bride & groom i try to create something that will truly represent the look and feel they are trying to accomplish. candace was looking for a elegant, relaxed yet stylized feeling for her nyc loft wedding...we started with black and white as the main colors and played around with different ideas for an accent color...

here's a storyboard that went along with the proposal that i sent to candace...

1^st row calla lily arrangement, blade nyc, black and white damask; mixed white arrangement, bladenyc, candelabra, MOMA

2^nd row coffee table, white tufted ottoman, island couch, taylor creative; black urn, jamali garden

3^rd row Lucite tables, taylor creative; Studio 450, feather clip, luv weddings

4^th row black glass vases, jamali garden; candlelight, blade nyc; black glass candle holder, barreveld; black pedestal, signature rentals

the wedding was at studio 450, a nyc loft which is a blank canvas. the bride and groom wanted a full cocktail party with lounge furniture but needed help with the layout of the room. i created a floor plan to help them visualize the room...

we finally decided that we wanted something to break up the black and white and decided on a combination of hot pink and reds...romantic & flirty with accents of black feathers....loved it!

photography by belathee